A financial adviser’s role, in regard to pensions and investments, has three distinct responsibilities...
1/ to ensure their clients are invested sensibly.
2/ to report to their clients on a regular basis, in an understandable format, giving current values, building a history of returns achieved and comparing these returns to an agreed benchmark, and forecasting future growth and income in a meaningful way...so that their clients can understand whether they are meeting their aims and objectives.
3/ to administer plans on behalf of their clients, provide appropriate advice when required and action clients' requirements appropriately.


There are so many firms that provide financial advice that it is hard to distinguish one firm from another at first sight. But choosing a financial adviser for Pension Advice or Investment Advice can be one of the most important decisions in your life and so you should really do your research carefully and be sure about who you want to work with.

Ask yourself one question - Surely transparency is the most important thing when it comes to your finances - so if looking for advice starts on the web... how transparent is the information available to you on the firm's website? Can you  see the firms advice fees clearly before deciding to contact the firm? Is the firms advice process explained and how practical and transparent are the reports you would expect to receive on an ongoing basis.

Does it allow you to make a realistic comparison at the start of your search? If the firm is not transparent at the start of the relationship then how can you expect it to be transparent as your relationship continues?


Beware of advisers who contact you through 'adviser comparison websites'  however altruistic these websites appear or their name suggests - these sites sell your details to the highest bidding firm. 
As slick as their marketing seems, do you really want to entrust your finances to the people who paid a website the most money for your details?

We understand it is a big decision to trust someone with your investments and financial decisions and we want to provide you with all the information you need to make the right choices so please get in touch with us and we can start a conversation.

How we add value as advisers.

  • The comprehensive way we invest and monitor your finances.
  • The simple and comprehensive way we report to you on your finances.
  • The fairness of our charging structure.

Edwin Snapper, the Principal of Veracity Financial Planning is a Chartered Financial Adviser and also a Fellow of the Personal Finance Society, he is also an accredited member of the highly regarded Society of Later Life Advisers (SOLLA). The SOLLA accreditation is the most highly recognised accreditation for those requiring advice in later life and Edwin is one of the few Independent Financial Advisers in Nottingham and the East Midlands with this accreditation.

We are however equally comfortable and qualified in advising young and old, private clients and corporate clients.

We are a small bespoke Independent Financial Advice firm (IFA) in Bingham and Woodthorpe Nottingham offering financial advice and mortgage advice in the surrounding areas of Newark, Grantham, Lincoln, Sheffield, Leicester and Derby. Our aim is to offer clear, simple, sensible advice and an excellent, open and shared ongoing process of advice and life planning, with very competitive and transparent fees and a highly personalised service to all our clients across Nottingham and the areas surrounding Nottinghamshire and across the East Midlands.

Our advice includes Pensions, Investments, Mortgages, Life Insurance, Critical Illness, Income Protection, Private Medical Insurance, Equity Release, Long term care

Our Independent Financial Advisers are always happy to meet at our clients' preferred location and time and to have detailed initial discussions with no obligation.

Please contact us by calling 01949 836173 or email us on This email address is being protected from spambots. You need JavaScript enabled to view it.